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26 Aug 2013
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Ranbaxy Revital: Creating ‘Jiyo Jee Bhar Ke Moments’ App

Developed By Istrat      Developed By Istrat      

An already established brand - Ranbaxy - wanted us to create a digital campaign for Ranbaxy Revital, in sync with their offline TVC campaign to increase fan base on their Facebook page.

To reach the already set goal, we created a Facebook application – 'Jiyo Jee Bhar Ke Moments' – wherein our fans had to answer questions based on the TVC. This Facebook campaign helped us in achieving desired results as considerable increase in fan was seen along with an overwhelming number of people participating in the contest. With this, we were able to reach their target audience with their TVC receiving maximum views and likes.

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